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In This Issue
  • Editorial—Big Almond being sued in federal court
  • Alive pistachios
  • Alive organic pumpkin seed oil
  • Alive cashew butter
  • A liberating experience
  • Magnificent macs
  • Become a Living Tree investor



Alive Almond Bonus!
  • Buy $50, get 4 oz. Raw Almonds
  • Buy $100, get 8 oz. Raw Almonds
  • Buy $150, get 12 oz. Raw Almonds
  • Buy $200, get 16 oz. Raw Almonds
  • Buy $300, get 20 oz. Raw Almonds
  • Buy $400, get 24 oz. Raw Almonds*

*Get free shipping on this order too.

Editorial
Big Almond Sued in Federal Court!
by Jesse Schwartz, Ph.D.

Dear brothers and sisters,

We wish to call to your attention that Big Almond is being sued in federal court. Here are some excerpts from an announcement we've just received:

A group of fifteen American almond growers and wholesale nut handlers filed a lawsuit in the Washington, D.C. federal court on Tuesday, September 9 seeking to repeal a controversial USDA-mandated treatment program for California-grown raw almonds.
 
The almond farmers and handlers contend that their businesses have been seriously damaged and their futures jeopardized by a requirement that raw almonds be treated with propylene oxide (a toxic fumigant recognized as a carcinogen by the EPA) or steam-heated before they can be sold to American consumers. [Foreign-grown almonds are exempt from the treatment scheme and are rapidly displacing raw domestic nuts in the marketplace.]
 
Tens of thousands of angry consumers have contacted the USDA to protest the compulsory almond treatment since the agency’s new regulation went into effect one year ago. Some have expressed outrage that even though the nuts have been processed with a fumigant, or heat, they will still be labeled as raw.
 
"The USDA’s raw almond treatment mandate has been economically devastating to many family-scale and organic almond farmers in California," said Will Fantle, the research director for the Wisconsin-based Cornucopia Institute.  
 
The USDA, in consultation with the Almond Board of California, invoked its treatment plan on September 1, 2007 alleging that it was a necessary food safety requirement. Salmonella-tainted almonds twice this decade caused outbreaks of food related illnesses. USDA investigators were never able to determine how salmonella bacteria somehow contaminated the raw almonds that caused the food illnesses but they were able to trace back one of the contamination's, in part, to the country's largest "factory farm," growing almonds and pistachios on over 9000 acres.
 
Instead of insisting that giant growers reduce risky practices, the USDA invoked a rule that requires the gassing or steam-heating of California raw almonds in a way that many consumers have found unacceptable.
 
Mitch Wallis, a San Diego attorney and another member of the Cornucopia legal team, added that “in one fell swoop, the USDA and its agribusiness-dominated California Almond Board, have taken away all consumer access to a truly 'raw' almond.  Almonds are, especially in California, perhaps the ‘king of nuts.’  If they can get away with destroying the almond, what does this portend for the future of all nuts and ultimately for all raw and natural foods?”
 
“It goes against all reason for the USDA to require domestic almonds to be pasteurized while allowing unpasteurized almonds to be imported from abroad,” observed Eli Penberthy, a Seattle, WA-based food and farming analyst with The Cornucopia Institute.  “Small-scale and organic farmers in California have lost sales to retailers and consumers who are instead choosing to buy truly raw almonds from Italy and Spain.”  The shift to foreign sources is ironic since there is virtual unanimity in the retail sector that foreign nuts are of lower quality in terms of flavor and appearance.
 
The Cornucopia Institute has been articulating the concerns of family-scale farmers, producing organic, conventional and local food, about the potential fallout from the industrialization of our food supply.  Food-borne illnesses, and the contamination of food from large industrial farming operations, are now motivating regulators to look at "technological fixes" rather than addressing the root cause of the problems—the widespread fecal contamination of the nation's food supply.
 
Brothers and sisters! This is surely the best news we’ve heard on this issue. There’s a chance, that your birthright and heritage, the California almond grown by family farmers, may be saved! This is surely a manifestation of the life forces at the grass roots that will one day bring about “the new birth of freedom,” which Abraham Lincoln  prophesied.


Alive Pistachios, Organic and Raw! In Shell, Natural Splits


By offering pistachios in their shells, we are affording you a considerable savings. Since they are natural splits, you can open and remove the shells with your fingers. It’s almost fun.

These alive pistachios are a beautiful bouquet of colors!

Grown by family farmers in the fertile,alluvial soil of California's wondrous Central Valley.


Alive, Organic Pumpkin Seed Oil
Pumpkin seed oil is absorbed faster and better than from the seeds allowing your body to assimilate alive nutrients in just minutes! Our Pumpkin Seed Oil is cold pressed from alive,organic Austrian pumpkin seeds. It is a nutritional powerhouse. It is an excellent source of essential fatty acids, antioxidants, vitamins, and sterols. It contains Omega-3 and Omega-6 fatty acids, which are known to enhance energy, brain function, and aliveness. It also contains high levels of Vitamin E, as well as Vitamins A and C, zinc, and other trace minerals and vitamins.


Pumpkin seed oil has been used successfully in preventing and alleviating prostrate and bladder problems.




Alive Cashew Butter

It is a concentrated burst of cashew flavor, in all its pure goodness. A caviar of nut butters, you can taste, smell and savor it straight from the jar or mix it with raw honey or agave for a decadent "cashew truffle."
Laya
Berkeley, California



A Liberating Experience

We invite you to open a jar and spread our almond butter on a slice of apple. Experience its texture and savor its aroma. Taste its whole bodied flavor. Maybe it will inspire you with the wisdom of John Muir, the courage of Martin Luther King Jr. and the genius of Steve Wozniak. This is the ethos of Berkeley and we invite you to partake of it.

Here in the sixties, the Free Speech Movement began. For a moment you spoke on behalf of humanity. When circumstances warrant you'll do so again. That’s why we call it Freedom Butter.


Magnificent Macs!

These macs have just been harvested. They are magnificent! We are continuing our sale through September.


Become A Living Tree Investor!
We are seeking investors to provide the long term, stable capital we need to help our enterprise become the leading manufacturer of alive, organic and Kosher certified nut butters. We offer the prospect of asset appreciation in the organic food industry; it’s been growing at the rate of 20% for over a decade. We plan to engage more team workers and purchase more productive equipment. If you would like to make investing an opportunity for learning and understanding as well as for renumeration, please click here.

Alive food is saying yes to life! So let’s express our thanks for the gift of alive food by showing utmost respect to seniors and nursing moms!